Quarterly profit and same-store sales decline, but CEO Brian Niccol cites “positive response” to chain’s efforts to woo back ...
Brian Niccol, who is four months into his new role, has set forth a raft of measures to improve the coffee chain's business.
Starbucks Corp. reported better-than-expected quarterly results, luring back lapsed customers with coffee-focused ads and by ...
Niccol, credited with reviving burrito chain Chipotle Mexican Grill, has looked to return Starbucks to its coffee house roots ...
In a Tuesday earnings call, Starbucks CEO Brian Niccol said the coffee giant will cut 30% of its menu offerings this year as ...
Shares of coffee giant Starbucks (NASDAQ: SBUX) popped on Wednesday after the company reported financial results for its ...
That showed in the company’s results. While improving, revenues and same-store sales were still lackluster, as Starbucks ...
Starbucks shares surged on new CEO's plan, but declining sales and high valuation pose risks to the company's future ...
For Starbucks ( SBUX) CEO Brian Niccol to achieve maximum greatness — which would boil down to a sustained turnaround in North America sales by later this year — he must improve consumer perception ...