3 Lessons From Super Bowl's High-Impact Ads

Impact of Super Bowl rally shooting felt in community, legislature
One community came together in different ways to honor Lisa Lopez Galvan, who was killed in the shooting, and help her family. Those impacts were felt both in the community and in the chambers of a legislature.
Super Bowl LVIII: Big game, bigger economic impact
Super Bowl Sunday drives billions in spending, from ads to food, but also costs $9.3B in lost productivity as millions skip work Monday.
Economic impact of Eagles Super Bowl parade
About 353,914 visitors descended on Center City on Super Bowl Sunday. That's 97% higher compared to last week, and 44% higher compared to Super Bowl Sunday in 2018.
What brands can learn from the Super Bowl ads we’re still talking about
Ad campaigns that leave the biggest impact—like those from Poppi and Carl’s Jr—are the ones that go beyond the screen. Super Bowl ad spots range from just 15 to 60 seconds, but their impact lives on through social media for the days,
Amp spotlight: What Super Bowl 2025 ads tell us about the state of advertising
Super Bowl 2025 ads showcased AI, nostalgia and second-screen engagement, reflecting shifting consumer mindsets and evolving brand strategies.
2025 Super Bowl Ads Trends, Including Notable Shifts In Representation
Since 2021, there’s been an increase in representation of people from underrepresented and underserved communities in Super Bowl ads. This year was different.
3 Lessons From the Super Bowl's High-Impact Ads
An all-star panel of industry leaders shared some of that intel at an ADWEEK Super Bowl Group Chat in New Orleans co-hosted with XR Extreme Reach, the AI-driven platform that creates, optimizes, and distributes ads.
One Super Bowl loss hardly ends the Brady vs. Mahomes debate
In the days preceding Super Bowl LIX, a question emerged as to the potential impact of another Chiefs Super Bowl win on the ...
The Cool Down on MSN1h
Louisiana students tackle massive issue with Super Bowl aftermath: 'The people of New Orleans are no strangers to the impact'
"We can all work together." Louisiana students tackle massive issue with Super Bowl aftermath: 'The people of New Orleans are ...
Representation Is The MVP Of Super Bowl Advertising
The Super Bowl has always been more than a game—it’s a cultural barometer, reflecting how brands engage with audiences at the ...
Super Bowl 2025: Ranking five rookies who will have biggest impact in deciding Chiefs vs. Eagles game
The Super Bowl rematch between the Chiefs and Eagles doesn't feature a plethora of rookies, yet there is a set of first-year ...
Businesses disappointed with terror attack impact on Super Bowl crowds
This year's Super Bowl had a focus on remembering and honoring those killed and impacted by the New Year's Day terrorist attack. But many people are wondering if the crowds came back to the quarter ...
How did losing Super Bowl LIX impact Patrick Mahomes' legacy? | The Herd
The Philadelphia Eagles beat the Kansas City Chiefs 40-22 in Super Bowl LIX, and Patrick Mahomes had three turnovers. Colin ...
2025 NFL Mock Draft: Chiefs trade up to fill Super Bowl need; impact of QB musical chairs on the draft
Before NFL teams settle in to make improvements to the roster through the draft, they must first execute plans in free agency ...