It holds the top position among the most downloaded social networks in the Apple stores in the United States. Shuang is hooked on an app that many of its followers believe ironically adopted the name of a popular red-covered book full of doctrinal quotes from the founding father of communist China.

With ByteDance-owned TikTok facing imminent ban in the US this week, users in America are switching to another Chinese social media app Xiaohongshu or RedNote which has seen a surge in downloads over